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A Manual For Creating A Strong PhD Thesis On Marketing


Writing a PhD thesis is not a matter of joke. You will have to put in endless hours and come up with the best possible paper you can write at this stage. The paper has to be well thought out and help you get your degree. A poor thesis will only get you poorer grades and hence you must be very careful during the planning and actual writing of the paper. Since marketing is a common subject, many students will write a paper every year. This means you will have to write something that will standout of the crowd and help you in your career objectives. Here are a few tips that will help you in writing a paper on marketing.

Advices you must follow:

The most crucial thing to do is choose the topic for your project. The thesis should be a valuable contribution to the field of study. Future students must be able to learn something new from your work and hence you will have to be very careful about what you are going to write on.

The rules state that you will have to write on something unique. This means you cannot write on a topic that has already been worked on. You will have to find something new and unique to work on. This means you cannot work on the standard theories and practices. You will have to work on different perspective that will be completely fresh and out of the box. Marketing is a large field and you will easily get something to work on.

When you are writing a paper of this magnitude, you will have to be very cautious about details. You will have to dot the i’s and cross the t’s in order to successfully grab the invigilator’s attention. The more relevant details you provide the better it will be for the paper.

Marketing is all about numbers and facts. You will have to conduct experiments and take interviews. Based on the topic you may also have to make a survey. When doing a survey try interact with as many different types of people as you can. This will help you get a clearer picture on what is actually happening.

Once finished do all the proofreading. There are a lot of ways you can ruin the paper but it shouldn’t be grammatical and spelling error.

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